2025/2026 “Be Reel!” Video Contest is OPEN FOR SUBMISSIONS!

🎬 Street Smarts “Be Reel!” Video Contest

🎉Win great prizes!

 

STREET SMARTS “BE REEL!” VIDEO CONTEST IS IN FULL SWING!
San Ramon Valley students, it’s your chance to get creative and show off your traffic safety smarts. The Street Smarts “Be Reel!” Video Contest invites you to make a short public service announcement (PSA) that educates friends, family, and the community about staying safe on the roads.


👥 Who Can Enter

Eligibility: Middle (6th – 8th) and high school (9th – 12th) grade students. (Younger students can appear in the video, but they will not be part of the team members eligible to receive prizes.)

Students from both middle and high schools can team up; however, the video will be judged in the high school category. Entries can be submitted individually or in groups of up to four students.

Important: A release form will be required for all students appearing in the video and all members of the production team, including those behind the camera, to ensure proper permissions and releases for participation.


💡 Your Challenge

Create a 60–75 second PSA that brings this year’s “Safety First” theme to life. Be creative, tell a story, or show real-life examples to inspire your peers and your community to make smart, safe choices every day.


🎬 Video Topic Ideas

🚶 Trail Smart: Sharing the Path
Show how to walk, run, or bike safely on local trails. Highlight staying to the right, signaling when passing, keeping earbuds low, staying alert, and respecting all trail users.

⚡ E-Bike Etiquette 101
Demonstrate responsible electric bike riding, including following traffic laws, riding in bike lanes, wearing a helmet, adjusting speed in crowded areas, and being aware of pedestrians and other cyclists.

🛴 Scoot Safe, Scoot Smart
Demonstrate safe electric scooter riding. Riders must be at least 15½ years old and have a permit. Highlight helmet use, riding with only one person, following traffic rules, parking responsibly, and avoiding distractions.

⛑ Helmet Check Challenge
Teach proper helmet fitting using the 2V1 Rule: helmet sits two fingers above the eyebrows, straps form a V shape under each ear, and only one finger fits between chin and strap. Helmets should sit level and be replaced after a crash or if damaged.

🛡 Safety First, Always
Combine walking, biking, and e-mobility safety tips into a short story, skit, or mini PSA. Show how small choices, like wearing a helmet or staying alert, can prevent accidents and keep everyone safe.


🏆 Contest Details

  • Video Length: 75 – 90 seconds

  • Judging Criteria: Creativity, clarity, accuracy, overall safety message

  • Entry Link Release: January 6, 2026

  • Entry Deadline: 4:00 PM Friday, February 13, 2026

  • Prizes: Great prizes for winning entries!


📝 How to Enter

  1. Sign up through the ENTRY DOCUMENTS link to receive, by email, the Video Contest Entry Form and Release.

  2. Submit your completed PSA before the deadline.

  3. If you have questions, email dpita@sanramon.ca.gov.

  4. Advisors should use an external email address to ensure follow-up communication.


💡 Tips for Success

  • Keep your message clear, positive, and easy to understand.

  • Use only your own footage, music, and ideas.

  • Make it fun and inspiring — help others put Safety First!

ENTER TO WIN GREAT PRIZES!

2025-2026 “Be Reel!” Video Contest Rules and Guidelines!

PLEASE READ THE GUIDELINES AND RULES THROUGHLY! 

Please sign up through this ENTRY DOCUMENTS link in order to receive the Video Contest Entry Form and Release.

If you have any questions, please email Dolores at dpita@sanramon.ca.gov. 

If you’re submitting for yourself or on behalf of a student as an advisor, please use an external email address to ensure we can reach you in case of any questions.

🎬 Street Smarts “Be Reel” Video Contest

Lights, camera, action! San Ramon Valley students, it’s your chance to get creative and show off your traffic safety smarts. The Street Smarts “Be Reel” Video Contest invites you to make a short public service announcement (PSA) that educates friends, family, and the community about staying safe on the roads.

Who Can Enter:

  • Middle school students (Grades 6–8)

  • High school students (Grades 9–12)

Students from both middle and high schools can team up; however, the video will be judged in the high school category. Videos can be created individually or in groups of up to four students.

Your Challenge:
Create a 60–75 second PSA that brings this year’s “Safety First” theme to life. Be creative, tell a story, or show real-life examples to inspire your peers and community to make smart, safe choices every day.

“Safety First!”

Middle and high school students are invited to create short videos (60–90 seconds) showing safe walking, biking, and riding habits. Be creative, educational, or inspirational — just remember: Safety First!

Show us how you put safety first — on wheels or on foot!


🎬 Video Ideas – Use

Trail Smart: Sharing the Path
Create a video showing how to walk, run, or bike safely on local trails. Include tips such as staying to the right, using a bell or saying “on your left” when passing, keeping earbuds low, staying alert, and showing respect for all trail users.

E-Bike Etiquette 101
Demonstrate responsible electric bike riding. Cover safe speeds, obeying traffic signs, wearing a helmet, and being aware of pedestrians and other trail users.

Scoot Safe, Scoot Smart
Show safe habits for riding electric scooters. Riders must be at least 15½ years old and have a permit. Videos can include where to ride, how to park, following traffic rules, wearing a helmet, avoiding distractions, and staying alert in traffic.

Helmet Check Challenge
Create a tutorial demonstrating how to properly fit and wear a bike helmet using the 2V1 Rule: the helmet should sit two fingers above the eyebrows, straps should form a V shape under each ear, and only one finger should fit between the chin and the strap. Helmets should sit level on the head and be replaced after a crash or if damaged.

Safety First, Always
Combine walking, biking, and e-mobility safety tips into a short story, skit, or mini public service announcement. Show how small choices, like wearing a helmet or staying alert, can prevent accidents and keep everyone safe.

Consider focusing on safety education by highlighting the correct actions to take, rather than emphasizing what not to do! This positive approach can foster a more proactive mindset and empower individuals to make safer choices.

IMPORTANT: Use of helmets need to be properly fitted, strapped, and snapped. Videos will be deducted points if the helmet is not strapped properly. Please view a new instructional helmet fitting video: Proper Helmet Fitting Video.

EXCITING Prizes for HIGH SCHOOL students! (Divided by up to 4 team members)

1st prize:                 $ 300 in Amazon Gift Cards
2nd prize:               $ 200 in Amazon Gift Cards
3rd prize:                $ 100 in Amazon Gift Cards

EXCITING Prizes for MIDDLE SCHOOL students! (Divided by up to 4 team members)

1st prize:                 $ 300 in Amazon Gift Cards
2nd prize:               $ 200 in Amazon Gift Cards
3rd prize:                $ 100 in Amazon Gift Cards

All students, parents, and school administrators are invited to attend the Street Smarts “Be Reel!” Video Contest Awards Ceremony, (TBD in March 2025) where finalists, winners, and prizes will be announced and presented by local elected officials. 

WHAT ARE THE JUDGES LOOKING FOR?

All videos will be reviewed by the Street Smarts Program Advisory Committee to select the top qualifying videos, who will advance to the next round of judging by video production professionals.

Each video will be evaluated based on:

  • Content: Does it follow the theme and is it persuasive?
  • Creativity: Does it hold their interest?
  • Video Production: Can it be viewed and heard clearly?

WHAT ARE THE VIDEO REQUIREMENTS?
Submitted videos must be within the following guidelines:

  • Length: 60 – 75 seconds maximum length
  • Size: Compressed exported video should not exceed 100MB
  • Quality: High Definition (720p)
  • Format: MP4 or WMV format
  • Audio: Dialogue should be understandable and clear. The sound in all shots should have the same volume throughout video.
  • List the members of the video production team in a “Credits” section at the end of the video.
  • Feature the Street Smarts logo at the beginning and/or prominently throughout the video (logo available online at Street Smarts Logo).
  • Use a creative Video Title and NOT “Street Smarts” or the Theme Name: “SAFETY FIRST”.
  • No use of copyrighted material is allowed, including background music or graphics. (See below: What types of music can I use? for clarification).
  • Videos must not contain inappropriate or explicit images nor the use of profanity.
  • List the Street Smarts Program public partners in the video credits (see below).

City of San Ramon
Town of Danville
County of Contra Costa Districts 2 and 3
San Ramon Valley Unified School District
San Ramon Valley Fire Protection District

WHAT ARE THE ENTRY REQUIREMENTS? (Also review Do’s and Don’ts below)

  • Fill out FILL-IN PDF FORM online, print and submit ONE ENTRY FORM per video and ONE RELEASE FORM FOR EACH PARTICIPANT.
  • While there are no limitations on the number of people who can participate in the video, only the students on record as the official video production team members (1 to 4) will be eligible to receive prizes. One entry per team or individual.
  • Each student participating in the contest must be listed on the official Entry Form and have a separate Release Form.
  • Find a Video Advisor (parent, or teacher) who is 18 years or older, and list this person on the Entry Form.
  • Entry needs to be original and not submitted in prior year’s contests.
  • A completed Release Form is required for:
  • Each student under 18 who is involved in the production of the submitted video; and other children under 18 who appear in the submitted video.
  • A parent signature is required on all Release Forms or the video submission will not be considered for contest.
  • LABEL ALL FORMS! Exported video should be saved with the VIDEO TITLE that matches the Entry Form and Release Forms. Entries that are labeled incorrectly may receive a deduction of points. Example of Video Labeled “Crossing Corners;”
  • Video Upload Name on attachment: “Crossing Corners”
    • Forms/releases with Video Name: “Crossing Corners Entry Form”
    • Release Form with Video Name and Student Last Name: “Crossing Corners – Smith”
    • It is the STUDENT’S responsibility to make sure the forms and video entry are labeled correctly.
  • SUBMIT ALL ATTACHMENTS (Release Forms and Entry Form) TOGETHER AND ONLY ONE TIME. DO NOT SEND SEPARATELY!

WHO CAN ENTER?

Any middle school student (grades 6-8) and/or high school student (grades 9-12) attending a public or private school within the San Ramon Valley Unified School District (SRVUSD) boundaries, or who is a resident within the SRVUSD boundaries, can enter the contest. Contest participants are not required to attend a SRVUSD school to be eligible to enter.

 HOW DO I ENTER?

Please do not email the videos. UPLOAD ALL FORMS AND VIDEO to the Hightail link saved with the video name according to the video requirements listed above.

Visit Video Contest Top Winners to view past year’s finalists and top placed videos!

DO:

  • Ensure Clarity: Speak clearly and consistently so that your voice is easily heard by the audience and judges.
  • Articulate Slowly: Use a slow, clear pace to ensure all words are understood.
  • Minimize Background Noise: Make sure background music or sounds do not interfere with spoken dialogue.
  • Optimize Visuals: Ensure that screen text is large enough and clearly displayed for easy readability.
  • Present Information Effectively: Cover traffic safety information in a clear, concise, and responsible manner.
  • Embrace Creativity: Have fun with different settings and scenarios, using humor and creativity to engage your audience!

DON’T:

  • Avoid Copyright Issues: Do not include copyrighted material (e.g., music owned by others) unless you can demonstrate compliance with applicable laws. (Refer to the section “What types of music can I use?” for guidance.)
  • Steer Clear of Sensitive Content: Do not include images or references to death or violence.
  • Respect Privacy: Do not include children under 18 in the video unless a Release Form has been completed.
  • Obtain Permission: Do not film on private property without obtaining permission from the property owner(s).
  • Prioritize Safety: Do not put any production team members or members of the public in imminent danger during filming.
  • Maintain Decency: Do not include obscene or indecent content in the video.
  • Avoid Defamation: Do not include libelous or slanderous material in the video.

If this video is produced within the structure of an organization or a class, do not violate any additional rules, operating policies or procedures (which may be more stringent than the limitations described above) so long as these rules, operating policies or procedures are in compliance with applicable law.

Street Smarts reserves the right to determine if the rules and guidelines are followed.

Video Production Tips & Suggestions

Tips for Shooting Video:

  • Include Buffer Time: Always allow a few extra seconds before and after your footage. This helps avoid abrupt starts or endings in dialogue. If the clips are too long, they can easily be trimmed during editing.
  • Vary Your Shots: Use a mix of camera angles to create drama. For instance, alternating between high shots (looking down) and low shots (looking up) can enhance visual interest. Tight shots often convey sincerity and emphasize key moments.
  • Incorporate Special Effects: Utilize special effects thoughtfully to enhance your video and showcase your creativity and skills.

Trademark and Copyright FAQ

What does Copyright mean?
Copyright grants the creator or owner the exclusive right to reproduce their work. This protection covers the expression of ideas (like videos) but not the ideas themselves. Copyright applies to a variety of works, including:

  • Books and articles
  • Videos and films
  • Music and lyrics
  • Visual art like paintings and photographs

What is not covered by copyright?
Names, slogans, short phrases, and factual information typically fall outside copyright protection. However, some may be protected by trademarks.

What is a Trademark?
Trademarks distinguish the products of one entity from another. You cannot use trademarks such as logos, product names, or distinctive packaging without permission. This includes:

  • Brand logos (e.g., Nike symbol)
  • Product shapes or designs
  • Business signage

What types of music can I use?

  • Original music created by you.
  • Generic music included in your video production software.
  • Music with permission from a composer or writer (preferably documented).
  • Downloaded music from online stores like iTunes is NOT permitted.

What pictures can I use?

  • Original photos taken by you are acceptable, provided they do not include trademarked or copyrighted materials without permission. Obtain consent from individuals in the photos.
  • Stock photos from reputable sources (both paid and free) can be used. Search online for “free stock photos” for options.
  • Photos from publications (like magazines or posters) require permission from the copyright holder, as they are protected works.
  • Original music created by you.
  • Generic music included in your video production software.
  • Music with permission from a composer or writer (preferably documented).
  • Downloaded music from online stores like iTunes is NOT permitted.

What pictures can I use?

  • Original photos taken by you are acceptable, provided they do not include trademarked or copyrighted materials without permission. Obtain consent from individuals in the photos.
  • Stock photos from reputable sources (both paid and free) can be used. Search online for “free stock photos” for options.
  • Photos from publications (like magazines or posters) require permission from the copyright holder, as they are protected works.

What is Public Domain?
Public domain works are not protected by copyright and can be freely used. This status applies when:

  • The copyright term has expired.
  • The work is produced by the government.

Be cautious: material found online is not automatically in the public domain. You can use factual information, but images, music, and other creative works are often protected.

What is the Release Form?
The Release Form allows the Street Smarts Program and its partners (e.g., CTV and CCTV) to use your video for various purposes, including creating compilation videos of winning entries.

Am I signing away my ownership rights?
By signing the Release Form, you transfer copyright ownership to the Street Smarts Program and its partners. They can use the video freely, but you retain the right to use it for personal or resume purposes, excluding commercial use.

More Questions?

Visit www.street-smarts.com or contact the Street Smarts Coordinator at dpita@sanramon.ca.gov.

Thank you for participating and supporting San Ramon Valley Street Smarts Programs!